Serve your signature dish
Put your best dish forward
Participating in the Restaurant Tour is an investment. The return on this investment is measured in visibility, return visitors, and new regulars.
The quality of your dish and drink is key to generating this return, so make sure to put your best foot forward.
Practical Tips for Success:
- Consistency is key: Ensure that the dish you serve during the tour reflects your restaurant’s best qualities. Think of it as a sample that represents your entire menu, so it should be prepared and presented with the same attention to detail as on a regular busy night.
- Staff preparedness: Train your staff to understand the significance of this event. They should not only deliver dishes efficiently but also communicate enthusiasm and knowledge about what’s being served. Well-prepared staff can make a lasting impression.
- Food and drink pairing: whether you’re serving wine or a special drink alongside the dish, choose a pairing that complements the food. This enhances the guest experience and reflects your culinary expertise.
Tip: Pre-select a dish that works well for larger volumes. Avoid complex items that may lose their quality if prepped in advance or in bulk.
- Quality ingredients matter: Even if the dish is simple, using high-quality ingredients ensures better flavour and satisfaction. Guests can easily distinguish between dishes made with care and those that feel rushed.
- Balanced Portions: Serve a portion size that allows guests to enjoy multiple stops on the tour without feeling overly full, but make sure it is generous enough to leave a good impression. Read more about portion size here.
By focusing on these elements, you'll ensure that your restaurant stands out during The Restaurant Tour and maximises the potential of new regulars and return visitors.